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A demand for
visualizing our business concepts and services onto the timeline of motion
graphics requires a completely new approach to traditional slide
presentation. It calls for one’s creativity, originality of ideas and the
ability to conceptualized scripts that translate enterprise’s objectives
and results into visual communication, and is seen by business and almost
all segments of our economy as beneficial if not increasingly
vital.
As
such, producing a good corporate presentation film on a small budget was
part of our attempt to explore, test and promote new ways of creating good
quality, film-style documentaries at very low cost. Our video was
conceived for this purpose specifically, but it is also the by-product of
the creator observing motion graphics technology, and asking the right
question at the right time.
We are very proud to have animated and composited the
opening title sequence for the most recent business presentation for
STMicroelectronics Pte Ltd. Conceived by writer/director James Chung, the
titles recall the look of cyber age high impact and
information
driven of the 90s and 21st century. Transitions between the flashback
scenes include animated backdrop that at times resemble The Matrix code;
at other times, shards of glass or water wave. Technically, the entire
ten-minute sequence was kept inside the DV color space and broadcast
format, consuming well over 10 gigabytes of disk space. We believe it is
the longest title sequence we’ve created to date using desktop
computers.

Corporate Video
We created high impact graphics
overlay on the original video footage shot gives the final video a complex
look. This positive, powerful piece uses bold colors, delicate graphics
and heartbeat-like rhythms to create a motivational, achievement-oriented
video. It’s perfect for corporate identity, awards presentation and
corporate MTV. This cut’s throbbing beat lends an electric quality. It
echoes the power of technology, computers and progress. A subtle,
industrial-like drive and unexpected twists give this piece its mechanical
power.

Most project started in
response to a rising chorus of frustration over the skyrocketing cost of
mainstream professional documentary production. We experiment with
very inexpensive video production with high-end look. The idea is not to
make all documentaries more cheaply. We are looking for those few video
production methods and visual effects that naturally lend themselves to
very low cost production with high qualities.

In this redesign of computer generated animation, the primetime promotional end
caps are filled with props and 3D shapes. The basis for the animation was
a series of R&D experiments with auto-animating particle system and
polygons/NURBS, hit from a number angles with different-colored lights.
Different colored light rays were also added, overlapping to create a film
effect. Futuristic and dramatic, this evocative composition is a perfect
complement to scenes of new frontiers, novel discoveries, and the
challenges of the next century.


Wedding
Montage
We were hired to do
some of the initial photo montage design for the wedding couple, including
opening sequences for several of their dinner highlights. One example is
Our Love Story, where an individual recalls their own personal life, from
childhood, engagement to the wedding day. diFilm Pixel Works founder James
Chung’s background is in typography, which he employed to great extend in
this opening title sequence showing the many different forms of romantic
and emotions a person may encounter in their life. The background is
pre-rendered CGI, enhancing the personal feelings or confessions mood of
the piece; the photos itself moves on multiple planes and is visible just
through imaginary windows, showing how we try to keep all these
compositions and emotions inside. A sparkling variety of percussion
instruments complement the busy acoustic music, creating an exciting
crescendo of positive feelings, resourcefulness, and
motivation.

Your Next
Business Opportunities
diFilm
Pixel Works has identified and
predicted an increased demand for five customer groups to target for its
video-related services. They are life-long learning, health, businesses
and finances, home and leisure.
The video
industry currently serves indirectly to the above mentioned services
either by helping them to promote their products better or offer services
that enhances their operations. Increasingly, as we move toward a
knowledge based economy where majority of ‘products’ are services,
providing one stop solution to customers is becoming one of the most
important aspects of our business.
As competition by others to offer similar services
becomes more compelling, it is diFilm
interest to master the best in technology in motion pictures
industry to stay ahead of rivalry.
We envision continued growth in video services to corporate and business
conference presentations, which requires many of the video elements be
customized.
With the advent of advances in desktop publishing and
computing power into the microcomputing
world, diFilm
foresees a lower cost of production with an expansion of
integration of technologies with video related equipment being more
affordable to the prosumer level.
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